Sarah Dishes About Haagen-Dazs and Martinis in San Diego Union-Tribune
Tag Archives: san diego
Zenzi Takes Pink Tour Bus on College Campaign with Emergen-C and Keep A Breast
Challenge: Emergen-C tasked Zenzi with the goal of promoting the Emergen-C brand and the company’s commitment to the cause of breast cancer awareness. Emergen-C’s objective was to promote its “Pink Lemonade” product to a youth demographic and make the community aware that 50% of proceeds for this product went to support their cause marketing partner, the Keep A Breast Foundation. Zenzi proposed a state-wide college tour with a wrapped RV bus, a great cross-promotional partner, “cool” giveaways and a doctor on board to educate women of the importance of breast health. Continue reading
San Diego Restaurant Week Rises to Top of National Culinary Scene With Zenzi
Challenge: Zenzi was tasked by the California Restaurant Association to direct all marketing, public relations and advertising efforts. Zenzi established several goals for the event: to elevate San Diego’s reputation as a dining destination among local San Diegans and visitors alike, expose restaurants to new patrons, boost sales during a traditionally slow time of year, engage local community to explore new restaurants and maximize attendance during the event. Continue reading
San Diego's Delicious Tradition Profiled in Union-Tribune
