Zenzi

Content is nothing new. It has been around for years. But what is different is the way it’s being used.

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Businesspeople and technologists think differently. If you’re talking to someone and have limited time and attention, considering whether you are speaking to someone who is more of a businessperson or more of a technologist, as this may give you better insight into how to frame your pitch.

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In addition to the basics of food, water and shelter, humans have a hunger for information. What do you want your customers to know about you? And what are they really learning online?

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Why? By building personal, meaningful relationships on a one-to-one level, you can discover what’s truly important to people, how to better motivate and inspire them to action.

At Zenzi, we take a values-based approach to using social platforms as a critical component of the sales cycle, driving purchase decisions through communication of lifestyle benefits, sales and incentives in an authentic voice.

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What are the Dot Com Disclosures and what does it mean for digital marketers? Zenzi takes a look at the digital marketing regulation changes from the FTC.

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The Ravens took the Ring over the 49ers …But for many, the Superbowl also represents the Olympics of creativity when it comes to TV spots. So, who took the game when it comes to brand creative on the tube and on Twitter?

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The list of necessary paraphernalia to stay properly connected to the rest of the world is increasing at a zinging speed. Today, news is broadcast across so many social media platforms I’m convinced there’s money in creating Pinagram and Twitbook (perhaps my “entrepreneurship” is needed elsewhere though). Following the social media trend, the number of portals available to access information has increased, as well.

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With communications channels exploding and more ways than ever to spend your marketing dollars, staying focused is mission critical. Having trouble prioritizing? Never fear! To get maximum mileage out of your efforts, check out Zenzi’s top 3 must-have tactics from storytelling to social business.

For many businesses embarking on their social media campaigns, Twitter can seem
like the most foreign platform of them all.

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Example of an Instagram photo being blocked out by Photogrid of our Zenzi team in Wrangell, Alaska!

We love Instagram. Here are 9 ways you can do more with Instagram. You can also follow us on Instagram at @zenzipr!

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