Someone I know once defined infinity as: “There are six videos uploaded to YouTube every second. If that’s not infinity, I don’t know what is.” YouTube is inarguably the most used video-sharing website. It is now even considered a top search engine next to Google, Yahoo and Bing.
YouTube is not only videos of cute animals and online personalities. It is a great alternative to traditional online search engines for education and information. If you’re a visual learner like I am, YouTube’s endless “how-to” videos are the next best thing to learning from a professional in person.
Think about your SEO strategy, does it include YouTube? It should. By ranking higher on YouTube, your videos will be the go-to source for information on your topic. Check out this in depth article for more information on how to SEO optimize your YouTube video and channel.
The next time you are looking to Google some information or post new content online, think to maybe YouTube it instead. You will probably get some interesting results!