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30 Jul DEEP DIVE: PLEASURE SEEKERS

Posted at 01:00h in Personas and Archetypes, Values Research

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02 Jul Beyond the little black box: How brands are using their values to respond to racial injustice

Posted at 16:05h in Content Marketing, Values Research

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04 Jun HOW BRANDS CAN FIND THEIR VOICE IN FIGHTING RACISM

Posted at 18:11h in Values Research

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21 Apr The Importance Of Values Marketing During the COVID-19 Pandemic

Posted at 19:27h in Content Marketing, Values Research, Values Segmentation

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winding road, decisions ahead, consumer behavior is changing

06 Mar How to appeal to belief-driven buyers

Posted at 11:50h in Values Research, Zenzi in the News

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10 Oct what’s your brand’s HIGHER purpose?

Posted at 03:26h in Values Research, Values Segmentation

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10 Sep 3 ingredients for successful psychographic targeting

Posted at 19:14h in Values Research

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values marketing

06 Sep What is Values Marketing?

Posted at 16:57h in Content Marketing, Values Research

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30 Jul Marketing to Millennials is Pointless

Posted at 18:18h in Personas and Archetypes, Values Research

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20 Jun Increase the Effectiveness of Content Marketing

Posted at 19:40h in Values Research, Values Segmentation

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ABOUT US

40 years of academic research proves that values are the driving force behind the vast majority of human behavior. We go beyond demographics to illuminate differences between your customers to develop highly personalized marketing campaigns.

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If you're still searching for blue skies to match If you're still searching for blue skies to match these blue supplies, take a gander at the #linkinbio ⛅️
The road to successful strategic marketing can rea The road to successful strategic marketing can really seem like an uphill climb... which is why Zenzi will help build you a better road map! We understand what drives customer and employee behavior on a deeper subconscious level, which we will use to clarify your brand's purpose. Our team creates rich, emotionally resonant campaigns for social media marketing, communications, and higher web conversions that all align with your customer's values and needs. Check us out and see how we can help you through the #linkinbio!
Only 15% of businesses in the US are owned by wome Only 15% of businesses in the US are owned by women, and Zenzi is proud to be one of them 🚺 💪 📷: @theeverygirl
Freedom Seekers look for an open road to explore, Freedom Seekers look for an open road to explore, never back away from a challenge, and view life as an adventure. 🌇 Does this sound like you? Perhaps you're more of a Purpose-Seeker? A Security-Seeker? Even Tradition? Take our quiz today to find out what other values-seeker type you may be. Link in bio!
Identity starts with knowing your values, and know Identity starts with knowing your values, and knowing your values starts here 💡✨ ➡️ #linkinbio
Do long summer days (spent at the annual family be Do long summer days (spent at the annual family beach house) filled with board games, Polaroid pictures, and your loved ones sound like heaven? If you said yes, you're a Security Seeker. A consumer who's drawn to family-centric and wholesome brands like Disney, Lysol, HGTV, and Hallmark. Learn more about what that exactly means by working with us today!
There's not just strength in numbers, but solidari There's not just strength in numbers, but solidarity. We may not all have the same values, but we're in this together 👫 👫 👫
(Video) Call me maybe? 📱💬 The recent surge i (Video) Call me maybe? 📱💬 The recent surge in Coronavirus cases has sent businesses back to boarded up and people back into their homes. As we wait out the summer months for safer times, advice for how to stay connected is as relevant as ever ➡️ #linkinbio
As a brand, what are the things you stand for loud As a brand, what are the things you stand for loud enough to shout? 📣 📣 📣 📷: @quotesbychristie
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